Dimitrios Buhalis: “Tourism companies and regions are desperate to #ReigniteTourism around the world. They need to support the economy and enterprises to generate the much-needed employment and economic benefits. However, we need to be alert, observe all information, use smart methodologies and apply agility as we find a new normal in the tourism industry. Preparation, agility and fast and calculated reactions are key to survival. Technology empowered smart and agile management and marketing will support us to survive in the short term.”
